According to Bruskin-Goldring Research (for Hartz), 3% of pet owners will give Valentine's Day gifts to their pets (compared to 48% at Christmas or Hanukkah). (if you are part of this 3%, DON'T give your dog chocolate! It can be toxic to canines). Over 1 billion valentine cards were delivered in the U.S. in 1995. With the new 3-cent change in postage rates, the U.S. Postal service added an extra $30 million to their coffers.
Who gets valentine cards? Here is the most popular receivers: teachers, children, mothers, wives, sweethearts.
